01Case study

Furniture Lease Launch

A furniture lease is a different product from an electronics one: bigger ticket, different terms, its own collateral treatment. Took the new category across the whole platform rather than bolting it on at the edge.

Sign-by-link, sent to the customer by email or SMS
Its own lease summary and sales reporting
Separate treatment in the collateral calculation

Sector: Fintech · Product launch
Scope: New lease category, signing, reporting
Stack: PHP, Zend Framework
Status: Delivered

PHP
Zend Framework
SMS
Email

New category

taken across pricing, signing, reporting and collateral